As Marketing Manager, you will be responsible for create and deliver appealing market strategy for all products within the SafeLine group, and make sure all contents are correct. You will work with both hands-on and strategic tasks.
This position is a key role and the success to build brand awareness, will depend heavily on your ability to communicate and work closely and collaboratively with CIO as well as Sales and R&D teams. You will also collaboratively with representatives and managers in European countries. Your head office is in Tyresö, Stockholm.
Tasks and responsibilities
Based on market research setting up a marketing strategy for the company
Developing a marketing plan, execute and controlling it
Set up a marketing budget for all products and follow up on budget
Work out & Start up promotion campaigns & means for the products, following up and controlling it
Make a balance for marketing actions and suggest improvements
Offering technical support to the commercial platform during launches of the commercial action plans
Work together with R&D, Sales for improving the strategy on product development
Work closely with the CIO on hardcopy documentation, content and presentation
Control the content flow within the group, guarantee that the produced content is consistent, relevant, in line with SafeLine’s Mission and values to attract and retain a clearly defined audience and ultimately to drive profitable customer action
Market research and communicate with sales, management group and its directors
Analysing the Needs of the customer, analysing competitors
Qualifications and personality
5+ years’ experience in Marketing, within Electronic and/or Electrical field
Experience of international marketing
Very good skills in collaboration and coordination
Expert in communication and speak in public
Digital and social media competence
Affinity with technology
Self-driven and prestigeless
Analytical and also hands-on
Fluent in Swedish and English
In this recruitment SafeLine Group is working with Boxhill. Apply with your CV through the application button “Ansök”. For questions please contact Recruitment Consultant Nina Juthage at firstname.lastname@example.org or 0707193902.
We will be reading applications continuously, and if you are seeking an opportunity to work with a leading brand, we are keen to hear from you as soon as possible.
To be compliant with personal data laws and regulations, please send your application only through the application button, and not by email.
SafeLine is a Swedish company that manufactures safety accessories for lifts. We have over 250 000 installed lift telephones which makes us the largest independent manufacturer specializing in lift safety products in Europe.
Our recipe is simple: we produce excellent quality products that are simple to install and easy to configure. Our products are tailored for the lift industry and are all produced and designed in our factory just outside Stockholm. Many other companies, often native to other electronic industries, try to sell you modified products that just barely meet the requirements for safety. We at SafeLine focus on the lift industry only, with superior products as a result. With over 20 years in the business and almost 100 employees representing us in over 25 countries, we have our eyes set on the long game. We feel proud and confident calling ourselves your partner in lift safety.